Welcome to the Conscious Communication Chronicle, sharing how Conscious Communication results in success, and how you can achieve yours.   Enjoy!

Ian Blei,
Founder of
Optimized Results
 

Upcoming Events:

"Optimize Your Communications for Success" Seminar
w/ Ian Blei
Wed. March 15th, 2006
Fort Mason Center Building. C-205
Marina Blvd. at Buchanan St
San Francisco
12:00 p.m. - 1:30 p.m.
More Info

Send a Check for $15.00 (Discount & FREE SHIPPING)

to: Optimized Results

P.O. Box 460638

S.F., CA 94146-0638

 Include your name and shipping address.

Email me if you have questions.

Also available at:
Browser Books
 2195 Fillmore St.
San Francisco, CA
 

Kind Ambition:
Practical Steps
to Achieve Success
 Without Losing Your Soul
 

Kind Ambition is about you having the tools to slide over to the driver’s seat of your own life.  Circumstances will always be changing, seemingly thwarting our plans, but we don’t have to be  thrown around by them. You can be in charge of your choices and actions more than you might imagine - yet.

Kind Ambition is written for you, as a practical guide you can use right now.  It is a collection of  insights and actions designed to help you move forward and get more out of your life at home and at work.  The chapters hold to a formula of first giving you a new way to look at things, then offering you tangible Action Steps to try them out, and finally some things to notice when you do.

Come visit our site
and read excerpts from

 "Kind Ambition
Practical Steps to Achieve Success Without Losing Your Soul"
***FREE!***

Conscious Communication: bringing communication up from "auto-pilot" and reactive, to thoughtful, responsive, and above all, intentional.

There are steps you can take right now, that will help you achieve success more easily than you might have imagined.  They won’t require any expense, and are within your grasp.  These 4 communication shifts have turned faltering companies into wildly successful companies.

1. Start with what if questions, not decrees.

As a leader of any kind, regardless of your intentions, there will be a natural sense of resistance to virtually anything you have to say.  That’s just the way it is.  When people are asked questions that create the image of your desired outcome in their minds, they start seeing where you want to go.  When this desired outcome clearly has their benefit built in, acceptance is even easier.

2. Take the top off of Top-Down Management when it comes to communicating what’s going on.

You need to enroll your people in the turnaround, and you need their input and help to make it happen.  In keeping with Communication Shift Number One, your question to each of your people might be:  What if you had a say in how we did things around here, and what if you shared in the profitability that you help create?

Although some may accept your intentions, you might also face some skepticism.  No worries, this leads you to the next level of agreement.  Now you can ask the question: What would you need to see, to believe that this is real?  Once you honor this agreement, there is an opening for their leap of faith in you.

3. Share the big picture, and invite people to share in the opportunities therein.

n building the trust necessary to enroll your staff in a turnaround, you need to share information with them that may previously have been thought of as being for management eyes only.  When they understand for example, that payroll is a fixed percentage of revenue; rising and falling together, the organization’s  income becomes personally relevant.

4. People are not interchangeable; everyone has a unique key to their motivation and language.

We often try to treat everyone “the same” either for ideological fairness, or because it’s easier.  The fact is, exactly what will get through to and excite one person will either bore or not be heard by another.  By getting to know each person, you may discover mismatches in talent or temperament with tasks and responsibilities.  You will be able to help people do work that is more suited to them, with less resistance, errors, or stress.

Putting all four of these shifts into play creates an environment where the “us or them” dynamic dissolves, and you become a team.

• The “what if” questions become a seed for letting people dream about possibilities, rather than putting up defenses or objections

• By listening to their ideas about how they do their work, and how they might do it better, and then implementing those ideas and standing behind the people who contributed, you build trust.  This gives you the ability to implement the process improvements leading to profits

• By showing how they fit into the big picture, they’ll see how they can impact their own income.  They’ll become a workforce of enthusiastic "consultants" looking for innovative ways to cut costs, and increase sales.

• By listening to them as individuals, with different motivations and interests, you'll be able to help them succeed in helping you succeed.

How well does this work?  We’ve seen one company implement these 4 Communication Shifts, resulting in the annual sales of $363,000 rising to $1,212,000 over 2 years, while customer satisfaction ratings rose from 61% to 98%,and turnover completely ceased.

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Kind Words for “Kind Ambition:”

“...easy to use guide for anyone who wants to achieve real
 growth and success. His sensible and practical tactics
solve age-old challenges with real, how-to solutions. Best of all, Ian lives his work!”

-Romanus Wolter - Author: Kick Start Your Dream Business
Success Coach Columnist: Entrepreneur Magazine
Radio Host: Syndicated Kick Start Guy Segment

" We all face obstacles in our lives and careers. Some of these
 come from within, subverting our conscious intentions. The
 good news is: they can be overcome.  The techniques and
 processes found in this book will help you on your way."

-Margaret Heffernan – Author: The Naked Truth: A Working Woman's

 Manifesto on Business and What Really Matters

Syndicated Columnist: Fast Company Magazine

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